Ahasanul Haque, Shameem Al Mahmud, Arun Kumar Tarofder, Ahmad Zaki Hj Ismail, Internet Advertisement in Malaysia: A Study of Attitudinal Differences.
Iklan di internet adalah salah satu medium yang digunakan oleh syarikat perniagaan untuk mempromosi barangan mereka .
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... Malaysian consumers have positive perceptions toward internet advertising.
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